The 80/20 Rule: Are You Using it to Your Advantage?

Posted in Newsletter Articles You’ve prob­a­bly heard of the 80/20 rule, but are you using it advan­ta­geously in your mar­ket­ing efforts? Use the 80/20 Rule to Your Mar­ket­ing Advantage In the early 1900’s, an Ital­ian econ­o­mist named Vil­fredo Pareto for­mu­lated this con­cept from his obser­va­tion that 80% of the land in Italy was owned by the wealth­i­est 20% of the pop­u­la­tion. Later he...
read more