Terri has done a great job for RESOLVE: The National Infertility Association and we will continue to use her. Terri has unique experience that was perfect for RESOLVE — she knows the infertility marketplace and can understand the providers and patients, and, she has a long background in marketing and communications. RESOLVE contracted with Terri to bring these unique skills to RESOLVE to market and promote RESOLVE educational events to both providers and patients.
Barbara Collura, Executive Director, RESOLVE: The National Infertility AssociationI had the pleasure of working with Terri for approximately 4 years in a fast growing physician practice that specialized in a very competitive environment. I found Terri to be very thorough in developing her analyses. She has a strong creative style in her approach to marketing a product or service with proven abilities to market her plan to a broad audience. I’ve recommended Terri to others with total confidence that she would provide a valuable service on time and on budget.
Ronald Jones, Former COO, Boston IVFTerri has an insider’s knowledge about the infertility field because of her vast experience and unique insight from having worked at several fertility clinics, as well as through her involvement with patient-focused organizations. Yet she also has the overall polished marketing communications skill set that I would seek for any other type of marketing or public relations project. She has been able to find me the right vehicles to promote my books and consulting services.
Kristen MagnaccaI met Terri soon after joining the online fertility community as the CEO/Founder of Fertility Planit. We met via Twitter because I was impressed with the quality of information and content she shares and I reached out to her. We struck up a dialogue and she suggested we chat via Skype. So we set up an appointment and talked for almost an hour, and she asked if she could mention me and Fertility Planit at a presentation she was giving at the 2010 AARM conference. She was curious about me, my fertility journey, my new website business, and wanted to know as much as possible. She was extremely gracious and polite, but at the same time she asked me thought provoking questions which challenged me to define what is unique and promising about Fertility Planit. Even though I am not her client, she has been hugely supportive of me and our website, putting me in touch with good people and recommending us to others. I see Terri as someone who has her ear to the ground, is supremely well connected across the health and fertillity sectors worldwide, and is tireless in giving the best possible PR and marketing service to her clients. I’ve also been impressed by her written communication skills. Recently I asked for her editorial input on a post I was writing for a website, and she came back to me with excellent feedback. I made the changes she suggested and my post was stronger than ever. Terri is a very smart, strategic thinker and planner, she’s gracious and polite, and is a highly skilled communicator. She is also very well versed in social media marketing, and active across all relevant web communities. I think any individual or business in the health and wellness sector would be lucky to work with Terri and will undoubtedly reap huge benefits from being represented by her.
Karin Thayer, CEO, Fertility PlanitIt has been my pleasure to have worked alongside Terri Davidson in our respective roles on RESOLVE of New England’s Board of Directors. Her contributions in the area of brand awareness and marketing not only energized many of our board members but directly resulted in greater community awareness of RNE’s goals and successes. Terri has been, for years, RNE’s go-to source for media management. Terri’s work on behalf of the national offices of RESOLVE, with respect to their embryo donation education campaign was also tremendously effective, in fact, it was because of Terri’s work with RESOLVE: National that I became aware of and then quite interested in learning more about embryo donation. Terri is a leader in the facebook, twitter and linked-in communities with respect to infertility discussion and debate, her presence in these communities is highly valued and her strategies for social media optimization have inspired many of our colleagues. Recently, I had the pleasure of listening to Terri speak about effective social media practices at the Women’s Council breakfast at ASRM, her presentation was well received and exactly on-point for this group as they are gearing up for growth and expansion. Lastly, Terri has pulled another talent out of her hat related to her radio programming production skills providing for a client weekly guest and topic recommendations that has caught the attention of a broad range of colleagues, the program Terri produces generates much interest and discussion. Anyone considering working with Terri on marketing related efforts will find a seasoned and well-regarded professional.…as well as an extremely lovely person.
Amy Demma, Esq., Law Offices of Amy DemmaTerri has done an excellent job promoting Embryo Donation International. Her connections amongst the infertility world have been invaluable. Her editorial skills are also excellent. Overall, I’ve been very pleased with her work and look forward to working with her in the future.
Craig R. Sweet, M.D., Medical Director of Embryo Donation International